Ivan was born in Croatia and went to school in Belgrade. Before he graduated from the Faculty of Dramatic Arts, he had studied Japanese language. When he was 14, he decided that directing movies, TV commercials, or anything else that is on TV would be his calling. He has directed over one hundred music videos and lots of short films that have been screened at countless film festivals worldwide. He is currently developing the script for his first feature film and is directing commercials that will make you sweat and your imagination run wild.